Twitter has quietly added another perk for Twitter Blue subscribers. All paying Twitter users, from now on, can access its Media Studio content management and scheduling platform in the app.
Media Studio was originally launched for Twitter media partners back in 2016. It includes a range of media asset management tools.
These tools include a unified media library, where users can access previously uploaded content, like videos, GIFs, and still images.
Moreover, users can also access tweet scheduling tools, account access/permissions controls, analytics, advanced production elements that include the option of using external encoding software, and a lot more.
Thus far, Media Studio has been limited to only selected media partners, but now, Twitter Blue subscribers can access this advanced content management element.
And that is not all. Twitter CTO Elon Musk has also said that new features will be coming to the Media Studio soon.
It will include more advanced live-streaming tools to facilitate better video and audio streams. Furthermore, Twitter is experimenting with Space access from desktop PCs as well.
If Twitter were to provide more ways to create more polished, professional streams through Studio connection, then it could see more exclusive content being uploaded to the app.
In this way, more podcasters and vloggers can use more professional equipment.
There is no word on when Media Studio will be fully available to all Twitter Blue subscribers or when improvements are coming. But, it could be another element in Twitter’s broader push to maximize original content sharing in the app.
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