Objectives of this Role

• Drive the product and business-planning process across cross-functional teams of the company

• Analyze consumer needs, current market trends, and potential partnerships from an ROI and build vs. buy perspective

• Analyze product requirements and develop appropriate programs to ensure they’re successful achieved

• Develop, implement, and maintain production timelines across multiple departments

• Appraise new product ideas and strategize appropriate to-market plans

• Drive the execution of all product lifecycle processes for products, including product research, market research, competitive analysis, planning, positioning, roadmap development, requirements development, and product launch

• Translate product strategy into detailed requirements for prototype construction and final product development by engineering teams

• Create product strategy documents that describe business cases, high-level use cases, technical requirements, revenue, and ROI

• Analyse market data to develop sales strategies, and define product objectives for effective marketing communications plans

• Collaborate closely with engineering, production, marketing, and sales teams on the development, QA, and release of products and balance of resources to ensure success for the entire organization

• Develop product positioning and messaging that differentiates [Company X] and its features across primary market segments

Requirements and skills

• Bachelor’s degree in product design or engineering

• Strong experience in a dynamic product management role

• Proven experience overseeing all elements of the product development lifecycle

• Highly effective cross-functional team management

• Previous experience delivering finely-tuned product marketing strategies

• Exceptional writing and editing skills combined with strong presentation and public speaking skills

• Previous software and web development experience

• Proven experience working as a product developer in a non-managerial role