LinkedIn Launches ‘Guide To Creating’ For Members

What is LinkedIn’s ‘Guide to Creating’ for members?

LinkedIn’s ‘guide to creating’ for members is fascinating.

This week, LinkedIn has changed the name of its “LinkedIn for Creators” profile to “LinkedIn Guide to Creating” as it refocuses its efforts on guiding creators within the app.

What does LinkedIn say about it?

We have actively listened to your feedback and are evolving to meet your needs better.

The fantastic insights of this community on the content you want more of, such as tips on driving engaging conversations, carving out your niche, and investing in yourself, are part of what has guided this change.

What’s LinkedIn’s new approach here?

The new approach will see LinkedIn share more content designed to help users maximize engagement in the app and boost their presence.

It could come in handy, particularly when you also factor in the engagement and gains that LinkedIn has seen over the last few years.

What does the report say about it?

A report released earlier this year showed that sharing original content on LinkedIn increased 41% year-over-year in 2022, while the platform itself has continued to report “record levels” of engagement.

LinkedIn is also likely benefiting from the disruption at X. It has seen several businesses seeking alternative options for online engagement.

As such, it could be worth considering your own LinkedIn presence and how to maximize engagement with your LinkedIn updates and efforts.

What does the new LinkedIn’s ‘Guide to creating’ provides?

The new LinkedIn “Guide to Creating” provides some handy tips and pointers, with quick notes coming directly from LinkedIn. It provides some valuable insights.

Where can you follow the LinkedIn guide?

You can follow the LinkedIn Guide to Creating page here.

Do you want to know more?

Click here to know more updates on LinkedIn and other social media platforms.