Customer Acquisition - Digital Ratha
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Customer Acquisition

Multi-Channel Marketing

Multi-Touch Multi-Channel Marketing

Acquiring new customers doesn’t have to be complex. We create long-term relationships for our global customers. We are a nimble and forward thinking strategist who help business owners acquire new customers by giving them agility, flexibility and insights that controls the way business partners acquire new customers. We enable our partners to stay ahead of the curve by acquiring diversified customers and addressing their changing needs with top-notch services.

Our Customer Acquisition Funnel

We have a defined customer acquisition funnel which highlights the stages in the buying process and the customer mindset.


  1. Visit
  2. Lead
  3. Marketing-Qualified-Lead
  4. Sales-Qualified-Lead
  5. Opportunity
  6. Customer

From a customer perspective when buyers move through the funnel they gain awareness about your brand, add your product to their consideration pool, and decide to become a paying customer.

Acquisition marketing

Our acquisition marketing is all about implementing certain strategies to market your products and services to new customers. We create collaboration and alignment between business products and customers for a cooperative growth of business sales and customer satisfaction.

Acquisition marketing is different from other marketing because it targets customers who are already aware of your brand and have shown interest in your product.

Customer Acquisition

Acquisition Channel

Our Offerings

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